Participant responses and AI-generated hypotheses serve different purposes
Last updated: September 2026
Stated purchase intent can help frame questions, but it should not be treated as a count of future customers or guaranteed revenue.
Survey interpretation depends on sampling, wording, and context. BuyerIQ generates hypotheses, not participant responses or observed purchases, so it does not remove the need for evidence.
| SurveyMonkey | BuyerIQ | |
|---|---|---|
| Platform Cost | Depends on scope and plan; check current provider pricing | Founder: $39/month; up to 100 total paid AI requests per day, shared across analyses, chat, launches, and crawls |
| Respondent Cost | Depends on scope and recruitment | No respondents in generated output; field research costs are separate |
| Timeline | Depends on scope and recruitment | Asynchronous; duration varies |
| Sample Size | Depends on scope and sampling | Generated segments, not a respondent sample |
| Iteration Speed | Depends on scope and research design | Iterations share the plan daily AI request limit |
| Evidence limits | Depends on scope, sampling, and question design | No published product-specific accuracy benchmark |
SurveyMonkey can collect responses from relevant participants; BuyerIQ generates hypotheses, not calibrated purchase predictions. The appropriate research mix depends on scope. Field validation is required: test assumptions with customers and observed outcomes before acting.
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